ELECTRONIC TOURISM AND ITS ROLE IN DEVELOPING THE TOURISM SECTOR IN THE HOLY KARBALA

Dr. Lect. Fawaz Hamdan Abood, Lect. Sabah JALIL Kazim Al-Hussein

Vol. 8, Jul-Dec 2019

Abstract:

The research problem is represented by finding mechanisms to efficiently apply electronic tourism in the tourism sector in Karbala Governorate instead of the usual means. The research is based on the inductive, descriptive, analytical method, and direct personal interviews. Government interest is not commensurate with the importance and vitality of the tourism sector, as it contributes greatly to revitalizing the economy, as the funds allocated to this sector are not sufficient to put the necessary plans for its development. The lack of communication centers with modern technologies which facilitate the work of the tourism sector in the field of electronic tourism application. Hotels and tourist companies do not apply electronic tourism in their daily procedures. There is low level of staff working in the tourism sector in Karbala Governorate in terms of the inability to use modern technological means in the field of electronic tourism. The low level of infrastructure in Karbala governorate in general, which reflects negatively on the development of tourism in the governorate. We call on the federal and local governments to increase interest and develop the necessary plans to develop the tourism sector and increase the financial allocations that help. It is essential to work to improve the status of the communication and information infrastructure for its direct link in the field of electronic tourism. Also it is a must to provide incentives to the owners of hotels and tourist companies to encourage them to use modern technology in the field of tourism. Working to raise the level of workers in the tourism sector and increase their efficiency through training them to use modern electronic means in the tourism sector. The necessity of setting the necessary plans for the development of the tourism sector, and this includes increasing interest in infrastructure and allocating the necessary funds for its development.

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